Action 100 Cycle Ride

Having worked on the PR side alongside the volunteers who annually make the Action 100 charity cycle ride happen, Claire Thompson (otherwise known as Mrs Page) has committed to getting fit enough to ride in 2006 - its Silver Jubilee year. That's 100 miles from Bath to Chobham and it's going to hurt - lots! "This is my leap of faith and a public declaration that I'm doing the ride - without it, it would be way too easy to chicken out."

Thursday, May 25, 2006

Yesterday the Daily Mail, today the Bristol Evening Post

Our PR activity with Elyes Gabel is beginning to bear fruit - after having gone through appropriate hoops with BBC, agents etc.

Daily Mail piece last week, today the Bristol Evening Post, which doesn't seem as glam but is really key for helping r4ecruit riders for the ride:

"CASUALTY star Elyes Gabel is urging people to get on their bikes to help raise money for charity by riding from Bristol to London...." by Simon Peevers.

I would put the URL here, but it's so long it destroys the blog's layout, so if you go to: http://www.epost.co.uk and key in Elyes Gabel as search term you'll find it.

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